Our Story: Revolutionizing Healthcare Revenue Intelligence
Meet the healthcare revenue intelligence advisory firm grounded in stewardship, operational expertise, transparency and measurable action. Data-driven decision support transforms complex revenue cycle data into clear, actionable priorities for leaders and teams. By connecting financial, clinical and operational insights, we help organizations uncover root causes, track performance and make confident decisions that strengthen reimbursement, reduce avoidable variation and drive sustainable growth.

Hero: Experience Leadership. Honest Analysis. Action You Can Use.
Praxis Revenue Intelligence Group is a boutique healthcare advisory firm focused on revenue integrity, practice operations, revenue-cycle performance, and billing-vendor accountability.
Praxis was born from years of witnessing healthcare organizations struggle financially, not due to lack of effort, but because of fragmented systems and a reactive approach. Having spent decades in healthcare operations, revenue cycle management, patient access, and compliance, I recognized that most revenue problems stem from deeper operational disconnects—gaps between people, processes, communication, accountability, leadership, and strategy.
We created Revenue MRI™ to change this narrative. Our belief is that healthcare partners deserve strategic partnership, operational clarity, honest insight, and systems built with integrity to improve reimbursement and strengthen their infrastructure.

What Makes Us Different? Operational Intelligence at its Best
We are the operational intelligence and revenue integrity partner that healthcare practices cannot afford to operate without. While AI and automation are transforming the transactional side of RCM, technology alone cannot diagnose operational behavior or identify leadership blind spots. AI can generate claims faster, but it cannot uncover workflow dysfunction, accountability gaps, payer strategy weaknesses, communication breakdowns, or operational habits quietly draining revenue. Revenue MRI™ diagnoses operational root causes, identifies hidden revenue leakage, aligns departments into one revenue ecosystem, builds accountability, interprets financial behavior, improves operational maturity, operates proactively, and helps make strategic decisions. We are that network connecting the dots.

Leadership Perspective
Praxis is led by E. Crowell, Founder and Lead Revenue Intelligence Consultant, whose healthcare career spans 40 years, including 26 years in Revenue Cycle Management leadership & Practice Management. Her background includes payer, provider, billing vendor, consulting, medical billing & coding college instruction, auditing, patient access, revenue integrity, and multi-site operations across numerous specialties.
How We Lead
Stewardship is the foundation of the work. Revenue belongs to the organization that earned it and supports the patients, staff, and mission of the practice. Praxis approaches every engagement with transparency, collaboration, accountability, and respect for the people responsible for the work.
What Clients Can Expect
- Direct communication without unnecessary jargon
- Findings tied to evidence, not assumptions
- Clear separation between missing data and confirmed performance problems
- Practical actions with ownership and measurable outcomes
- Independent judgment that is not tied to selling a billing platform or replacing a vendor